If you head to social media you’ll see thousands of different products and services advertising and vying for your attention. These can often all blur into one most times which is why having a clear brand identity is so important.
How do customers see you differently from the competition? It’s one thing bringing together all the different strands that make up your brand story, it’s another getting that concept out in front of them. For many businesses, it’s not easy.
Often brand recognition takes time and effort before it embeds in the psyche of a customer. One cost-effective and innovative way to do this is with branded memo magnets. Here we take a look at how these offer a brilliant way to engage your customer base and keep them coming back for more.
What are Branded Memo Magnets?
Memo magnets are designed to attach important bits of paper to the fridge or your office whiteboard or notice board. It could be the kid’s latest work of art, a favourite photo, a shopping list or a checklist of work that needs to be done by your team. Memo magnets are infinitesimally useful and a wide range of people use them daily.
If you can add your brand and your contact details to a magnet like this, you put yourself at the front of the queue when it comes to attracting attention.
5 Ways Branded Memo Magnets Benefit Brand Recognition
- They are resilient. Hardwearing and colourful, they sit around for years on end, notifying potential customers that you are there to help.
- They work for any brand. From builders and local bars and restaurants to clothes shops and service industries such as lawyers and accountants, branded memo magnets are a powerful marketing tool.
- They’re cheap to produce: You can get branded memo magnets and printed up for just a few pence each, give them away to potential customers and be sure that the money has been well invested.
- When your customer most needs you, the memo magnet is there to remind them that you’re here to help. Let’s say you’re a local plumber – if a customer has a problem, are they going to search online or pick up the phone and call you because they’ve had your branded magnet on their board for the last 6 months?
- Branded memo magnets also remind your customer of the great experience they had with you when they last engaged. That should help build stronger brand recognition, especially when they see your logo outside of their home or office.
Where to Find Branded Memo Magnets
Branded memo magnets can be designed in a range of different shapes and sizes. The logo for your business is probably the most easily recognised part of that brand and making sure it stays front and centre of your customer’s mind is important.
It’s not important if they don’t need you just right now. The more they pass that memo magnet on the fridge door or their pc at work or even the reception notice board, they’ll see your brand front and centre.
Not only that, other people will see it too. If you’re a B2B company, giving your branded memo magnets to a customer could mean that your logo is in front of literally hundreds, if not thousands, of potential customers.
Check out our amazing branded memo magnets today.
