Fridge magnets are an amazing way to get your marketing message in front of customers and keep it there, stuck to a door, for many, many months.
The good news is it’s now easier than ever to personalise these so that you not only have the chance to include your own branding, but you can tailor your messages to different audiences.
At the Branded Items Group, we’ve made it our mission to help supply businesses all across the UK with personalised fridge magnets that keep their customers in close contact.
The Benefits of Personalised Fridge Magnets
You can spend a lot of your marketing budget on digital and other approaches without much result. Personalised fridge magnets, however, are highly cost-effective and deliver a great ROI. All you need to do is design your magnet, pick the appropriate size and shape online and order the number that you need.
You can then give these to customers once they use your services, take them to trade events and even use them in promotional material that you send out.
When someone puts your promotional magnet on the fridge door it can stay there for many months, if not years. Every time they go in the kitchen, your business details are there, reminding them of what you offer and how you can help them in the future.
Fridge magnets don’t just work for repeat customers. They can be a good source of referrals. If someone visits someone’s office or home and sees your promotional magnet, they are instantly exposed to your brand and may give you a call.
Examples of How They Work
Personalised fridge magnets work for almost any type of business. Let’s say you own a takeaway. For a few pence per magnet, you could include one with every order for people to stick on their fridge door or any other metal surface.
All you need is an attractive image and your contact details. It’s as simple as that. When the customer finds they’re hungry and can’t be bothered to cook, who are they going to call?
Tips for Designing Personalised Fridge Magnets
Ideally, you want to create a personalised fridge magnet that is both useful and attractive. Don’t forget that you’ve got only a relatively small space to work with so keep your message short and to the point and your design as simple as possible.
There are lots of options for the design but the main aim is to make sure that your customer a) wants to put the magnet on their fridge and b) they know what you offer and why they should call you.
Where to Buy Promotional Fridge Magnets
Personalised fridge magnets work for all sizes of businesses from large corporations right down to one-man operations such as builders, repair services and mechanics. The great news is that you can now design your magnets and order them online for as little as 9 pence each. This is one of the reasons why this type of advertising works so well and delivers such a great return on investment.
At Branded Items Group we offer a range of different fridge magnets for businesses and all at a great price. Browse our selection today.